Messengers are one of modern tools for communication with customers. And this communication is brief, fast and efficient. AI Conference speaker, Rostislav Plankin, will talk about why this service is useful for marketing campaigns.
Rostislav is a graduate of the Faculty of Economics of Russian New University (RosNOU). Now he holds the position of a co-founder at Time-promo advertising agency, and a founder and CEO at MarketingBot agency.
He developed and implemented more than 20 loyalty programs and complex BTL campaigns for such brands as Miele, Bosch and Siemens, Candy, Haier, Pioneer, Delonghi, executed projects on development and implementation of selling chatbots and sales funnels in instant messengers.
At the conference, the speaker will talk about Mobile Messenger Marketing as a necessary part of a corporate digital strategy in 2018-2019.
Event attendees will learn about:
- Prospects of instant messengers as the main Internet access points;
- Instant messengers development in Russia;
- Threats to Yandex and Google search engines.